Posts Tagged ‘marketing’

Managing a Virtual Street Team
Wednesday, February 23rd, 2011

You may not be a music mogul, but your business can benefit from channeling your inner rockstar. Why? Because music industry insiders know how to leverage screaming fans into promoters of their favorite rock (and pop) stars. The loyalty and excitement for a celebrity can easily turn fans into groupies — and subsequently — groupies into word of mouth marketers. Here's how to turn the music industry's successful marketing tactics into a virtual street team of your own:
 

Organize Your Guerilla Marketing Tactics… read more
It matters how you market
Friday, May 14th, 2010

…and that applies to your job description.

Fact: How you write your job description can directly impact the number of responses you receive.

Don’t believe us? Try it yourself. Go back and edit the title of your job or maybe even the entire thing and watch to see if you receive an uptick in responses.

Yes, by offering someone a job you’re offering them an opportunity. But job seekers won’t know just how unique your position is (compared to the many others on Urban

… read more

The Employer Report: How to Build a Marketing Team on a Budget
Tuesday, September 22nd, 2009
Welcome to the Urban Interns Employer Report – a free resource to help you grow your business by creating and implementing win-win opportunities for part-time staff and interns.
This issue is brought to you by Traci Feit Love, a small business writer and consultant. To learn more about Traci and how she can help your company, visit her website at http://tracifeitlove.com.
 
Question of the Week:
I need to do a better job promoting my small business, but I have a very limited marketing budget. … read more
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