Savvy Online Strategist
Grace, Washington, D.C.
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As a web strategist, Grace Cerrone has created and executed innovative integrated strategies for business and entertainment that included an original online strategic platform working between live broadcast TV and the internet for a celebrity on Dancing with the Stars that aired each week for 25 million viewers on ABC. The priority for Grace comes in understanding the ed user and reaching out to create a critical connection that is relevant, innovative, engaging, quantifiable and profitable.
With a Bachelor of Arts degree in international relations and a minor in economics from Boston University, Grace Cerrone began her career as a High Yield Trading Assistant ($2B) for Fidelity Management & Research Company working with top Portfolio Managers including Magellan Fund’s Peter Lynch and Jeffrey Vinik. She later went on to work in international artist development, sales, marketing and advertising for companies such as Warner Bros. Distributing and Capitol Records in Los Angeles.
From 1999-2003, Grace was one of the first major auto dealers on eBay, establishing the way buyers purchase luxury vehicles online. In the later years as a Consultant, Grace has worked on multi-million dollar major online accounts for MySpace (2006), AT&T Wireless, Cadbury, Toyota, Warner Bros., Army, Ty, Cisco, Subway, Suzuki, Yari Films, Dancing with the Stars, and Marvel while working with agencies: Ogilvy & Mather, McCann-Erickson, JWT, Fleishman-Hillard, and Edelman.
Grace purchased the domain, MyDemocracy.com and subsequently built the business and revenue models, the Board of Directors as well as MyDemocracy’s exceptional Advisors. MyDemocracy will be the the first non-partisan personalized advocacy platform where constituents voices are truly heard while holding their legislators accountable and responsible.
Interests
Internet
Nonprofit
Publishing
Sales / Business Development
Event Planning
Marketing / PR / Advertising
Software / Technology
TV / Film / Video
Education
- Boston University BA/BS 0
international relations with a minor in economics
Skills
Blogging
Email Marketing
Events
Sales
Social Media
Client Relations
Business Development
Consumer Research
Strategic Analysis
PR / Marketing
Web Development
SEO












