Summer Marketing Intern

I am currently a senior at McGill University in Montreal, Canada and will be graduating at the end of this term.  Although I am Political Science major and an Economics minor, I intend to pursue a career in Marketing or Communications.   This is not a decision that has been taken on the spur of the moment, but rather one to which I have given much thought and which has gradually gained momentum over the years.   Indeed, it is thanks to my two internships in the Marketing field that I have come to realize that this is where my interests lie.

In the summer 2010, I worked for a small start-up company in Madrid, Spain.  This company specialized in the promotion of flamenco shows across Europe and in the publishing of dance-related content in the press and on the internet but would also occasionally translate content for Spanish and American firms.  As an intern, I was involved in every step of the process and was entrusted with many important tasks.  Most notably, I was in charge of researching potential clients, contacting and maintaining communication with them by phone and email and increasing the visibility of the company through various marketing strategies.  Moreover, because I was the only member of the team to speak French in addition to speaking English and Spanish, I was given full responsibility for creating and developing a new French market for the company.

My second internship consisted in helping create a brand identity model and marketing plan for the first pop up crêperie in downtown Boston.   What I appreciated most about this internship was being able to witness the creation of a business from the ground up and being a key actor in its development.   When I joined the team in early June 2011, Doré Crêperie was still in its preparatory stage:  here was a group of talented young professionals with an ambitious concept —to discover the next fast casual restaurant niche— but no clear idea on how to implement it.  This is where the marketing strategy came into play.  Our plan was to create the hype and get the blogosphere buzzing in anticipation of the opening.   Thanks to our strong social media campaign, which ed popular social networking websites like Facebook, Twitter, Yelp and Foursquare, we managed to reach approximately 500 followers in one week and the restaurant attracted the attention of a few of Boston’s major food blogs.  

If I take the time to highlight my internships, it is because I wish to demonstrate that I have prior experience in marketing despite having never studied it in an academic setting.   Furthermore, I also happen to believe that marketing is a broad discipline which draws on a variety of skills—chief among them are the analytical and critical thinking skills which I have consistently applied throughout my undergraduate studies.   Additionally, my dual French and American citizenship and extensive travelling experience might also be an asset in the marketing world.   

I am available starting June 1st until August 30th and —since I am graduating this year— there is always the possibility that I might be able to stay on longer.  You may contact me by phone at (+1) 514 435 8927 from 5pm onwards and by email anytime during the day.